Amazon Ads Partner Network: why connect with a partner?

Selling products online has become increasingly popular in today’s digital age, and advertising has become an essential part of this process. With $38 billion in ad revenue, Amazon has become the third-biggest advertising network behind Google and Facebook. If you’re selling on Amazon, advertising is a must if you want to grow your business and increase your sales. But with so many options and the complexity of Amazon’s ad space, how do you navigate it without getting lost?

Some common pain points that advertisers face when advertising on Amazon include high competition, ad fatigue, limited targeting options, increasing costs, and complex ad management. However, with careful planning, targeted campaigns, and a deep understanding of the platform, it is possible to achieve success and drive results on Amazon.

One solution to these challenges is the Amazon Ads Partner Network (APN), introduced in 2021, which allows agencies to help advertisers achieve their business goals via advertising on Amazon. The Amazon Partner Network is a hub for agencies, consultancies, and tool providers that helps Amazon sellers manage business relationships with Amazon Ads. Amazon Ads partners have access to Amazon Ads resources, events, webinars, technical documentation, and latest release information. Partners’ employees complete Amazon Ads learning programs and receive Amazon Ads certification.

Searching for partners in the network is easy. Advertisers can use filters to search for partners by products, services, markets, or pricing models. This allows them to find the right partner that has the specific experience and expertise the vendor needs.

Registered partners on the Partner Network demonstrate their expertise with Amazon Ads products and earn validation checkmarks. The checkmark for passed verification means that the partner has been verified by Amazon as having at least two associates who have passed product certifications. Amazon also requires the partner to have recent campaign activity.

Syntes is proud to be Amazon Ads Verified Partner, and you can check out our partner directory listing by clicking on this link .

So, why connect with Syntes? We offer a full range of e-commerce solutions for brands looking to expand their sales on Amazon, with services including effective advertising campaigns and beyond. At Syntes we offer comprehensive solutions tailored to each client’s unique needs, including creation of branded Amazon storefronts, customer experience management, sales operations, and compliance management. Our team is committed to helping our clients achieve their goals through a combination of expertise, innovation, and data-driven insights.

Working with partners can offer many benefits for Amazon sellers. First and foremost, it can provide increased visibility for your products and access to new audiences. Additionally, partnering with others can lead to more efficient marketing efforts, as partners can help spread the word about your products and bring in new customers.

To make the most of the APN, it’s important to find and choose the right partners for your business.

By partnering with a verified partner like Syntes Inc., you can take your advertising to the next level and grow your business on Amazon.

Syntes, an international company, develops a next-generation MDM (Master Data Management) and PIM (Product Information Management) cloud platform and provides brands and manufacturers with services for creating, managing and automating D2C (Direct-to-Customer) sales and marketing channels. Syntes solutions and services are used by the world’s leading brands and manufacturers of consumer and business products such as Razer, Scarlett, Pantone, X-Rite, AVerMedia and others. Syntes is a registered trademark of Syntes, Inc.

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